FAQSellers January 18, 2026

How is the value of my home determined, and how do you decide on the right listing price locally?

Pricing your home is one of the most important decisions you will make, and it is also one of the most emotional. Your home holds memories, milestones, and meaning. At the same time, buyers see it through a very different lens.

Home value is determined by data, not emotion. I analyze recent comparable sales, current competition, location, condition, and buyer behavior in your specific area. Homes in Jonesboro can price very differently than similar homes just outside city limits, and rural properties require an entirely different evaluation.

Condition matters. Updates, maintenance, layout, and functionality all influence value. Two homes with the same square footage can attract very different buyers depending on how they feel when someone walks through the door.

Pricing correctly from the start creates momentum. It attracts attention, builds confidence with buyers, and often leads to smoother negotiations. Overpricing can cause a home to sit, which leads buyers to wonder what is wrong, even when nothing is.

I believe in transparency. I explain the data, the strategy, and the reasoning behind the price so you feel confident and informed. The goal is not just to list your home, but to position it to sell with strength and clarity.

 

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